January 2022 It all started with a logo, as do so many stories about logos. Free Wheeler Pizza has been around since the ‘70s, and their logo—perfect for the time and audience—was needing a refreshing. Or a refreshment? No, that’s not it, it didn’t need a cold...
June 2020 My web site was perfectly fine. But the makers of the WordPress theme said, “We’re done. Good luck keeping things up and running with no updates coming any more.” Then Sylvia said, “Your site’s looking a little dated.” What? It’s FOUR YEARS OLD! Even in dog...
February, 2020 Kirsten gave me a call because the excellent New York-supplied art for an upcoming comedy at Pioneer Theater was unconscionably lewd and needed a thorough de-lewdifying, and perhaps a strong bleaching and de-wormer. The show tells of the Bottom...
Jim Ure is at it again, with his novel-writing high jinks. But this time, it’s a WWII home-front romance, so I had to move out of my comfort zone of designing covers for him that feature cartoon fish (see newsletter #8). It’s about a woman who needs to find...
Leslie’s gallery is near a grocery store. Sometimes people who eat food also buy art. Additionally, all art buyers eventually eat food, so how about them demographics? When Smith’s told Leslie she should advertise on their shopping carts, and they would make the ad...
